This Kolkata-based IT & marketing agency had solid clients β but cashflow was always stuck.
β Clients forgot to pay invoices on time π Staff was manually following up on payments π No proper record of billable hours or overdue bills π€― Owner was tracking everything in Google Sheets π§ββοΈ Managers were wasting hours just reconciling tasks vs payments
Billing was late. Salaries were delayed. Growth was on hold.
π‘ The Solution
They switched to a smarter backend using ERP + CRM + WhatsApp Automation.
Hereβs what we did, step by step π
1οΈβ£ Step 1: Activated Finance Dashboard β
so the owner could see due invoices, client-wise billing, and follow-ups in real-time
2οΈβ£ Step 2: Setup Auto-Invoice module β
linked to project milestones and task hours logged
3οΈβ£ Step 3: Enabled WhatsApp Automation β
automatic reminders sent to clients 3 days before & after due date
4οΈβ£ Step 4: CRM Module β
used to add Deal Notes, categorize clients, and track billing cycle status
βοΈ 80% drop in payment delays βοΈ 100% bills sent on time β no manual chasing βοΈ Owner now gets daily cashflow summary on WhatsApp βοΈ Employees’ work hours = accurate billing = no revenue leakage βοΈ Payrolls now processed without delay or confusion
π Why It Worked
β Automated invoices tied to real work, not guesswork β Follow-ups went before clients forgot, not after β One dashboard, everything visible β nothing missed β Team didnβt need to become accountants β they just worked, system tracked
π£ Final CTA
Tired of chasing payments and fixing billing errors? Letβs build your agencyβs auto-invoice engine. ERP + CRM + WhatsApp = Peace of mind + Timely cashflow.